

How you wear, wash, and care for your clothes impacts comfort, longevity and sustainability. Small choices can make a big difference!
WASH WITH CARE
Cool washes help preserve cotton’s quality, brightness, and colour while being kinder to the environment. Use a garment bag for delicate items, unbutton shirts, and fasten zips to prevent snagging. Turn prints and colours inside out. Pre-treat stains on necklines and underarms, patch-testing on dark fabrics before applying stain remover.




WASH WITH CARE
Cool washes help preserve cotton’s quality, brightness, and colour while being kinder to the environment. Use a garment bag for delicate items, unbutton shirts, and fasten zips to prevent snagging. Turn prints and colours inside out. Pre-treat stains on necklines and underarms, patch-testing on dark fabrics before applying stain remover.


DRY NATURALLY
Air drying maintains shape, prevents static, and reduces wrinkles. Reshape damp garments and lay flat or hang to dry. Whites stay bright in the sun, while coloured cotton should dry in the shade or inside out to prevent fading. Avoid tumble drying to prevent shrinkage.


DRY NATURALLY
Air drying maintains shape, prevents static, and reduces wrinkles. Reshape damp garments and lay flat or hang to dry. Whites stay bright in the sun, while coloured cotton should dry in the shade or inside out to prevent fading. Avoid tumble drying to prevent shrinkage.
IRON IF NEEDED
For best results, iron while slightly damp on a warm setting. Turn coloured cotton inside out and use a cool temperature to protect vibrancy. A handheld steamer is a great alternative to refresh garments and extend time between washes.


WASH WITH CARE
With regular wear and washing, linen will soften over time, giving it a relaxed, worn-in feel.
AIR DRY FOR BEST RESULTS
Skip the wringing—just reshape while damp and lay flat or hang to dry. Whites love the sun (it keeps them bright!), but coloured linens should dry in the shade or inside out to avoid fading. Tumble drying can make linen brittle, so air drying is best for both the fabric and the planet.
IRONING (ONLY IF YOU MUST)
If wrinkles bother you, iron linen while it’s still slightly damp, using a warm iron on the reverse side. Place a damp tea towel over the spot before ironing for tough creases. A handheld steamer is a great way to refresh linen between washes.
SMART STORAGE
Store in a cool, dry place with good airflow. Hanging works well, but if you’re folding, use breathable linen or cotton garment bags to keep pieces fresh.


IRON IF NEEDED
For best results, iron while slightly damp on a warm setting. Turn coloured cotton inside out and use a cool temperature to protect vibrancy. A handheld steamer is a great alternative to refresh garments and extend time between washes.
WASH WITH CARE
With regular wear and washing, linen will soften over time, giving it a relaxed, worn-in feel.
AIR DRY FOR BEST RESULTS
Skip the wringing—just reshape while damp and lay flat or hang to dry. Whites love the sun (it keeps them bright!), but coloured linens should dry in the shade or inside out to avoid fading. Tumble drying can make linen brittle, so air drying is best for both the fabric and the planet.
IRONING (ONLY IF YOU MUST)
If wrinkles bother you, iron linen while it’s still slightly damp, using a warm iron on the reverse side. Place a damp tea towel over the spot before ironing for tough creases. A handheld steamer is a great way to refresh linen between washes.
SMART STORAGE
Store in a cool, dry place with good airflow. Hanging works well, but if you’re folding, use breathable linen or cotton garment bags to keep pieces fresh.


SMART STORAGE
Store in a cool, dry space away from sunlight to prevent fading. Use dressers, drawers, or shelves with airflow and avoid airtight plastic or cardboard boxes to prevent moisture buildup.


SMART STORAGE
Store in a cool, dry space away from sunlight to prevent fading. Use dressers, drawers, or shelves with airflow and avoid airtight plastic or cardboard boxes to prevent moisture buildup.