When we partnered with Cotton Australia, we wanted to get to know the people behind the fabric. Brooke Summers is as passionate about Australian Cotton as the farmers who grow it. Here, she shares why it is regarded amongst the highest quality in the world, why traceability is becoming increasingly significant in fashion supply chains and how our local cotton production is becoming even more sustainable.
SleepWell: A Love Letter to Rest This World Sleep Day
For more than 85 years, Sussan has been making bedtime the best time. This season, we’re taking our love of sleepwear even further with SleepWell by Sussan—a new chapter in our journey designed to celebrate the fabrics, fits, and feelings that make rest truly restorative.
From breathable natural fibres to gentle silhouettes that move with your body, every detail is designed with one ambition: helping women feel their best from dusk to dawn.
To celebrate World Sleep Day – and the theme, Make Sleep Health a Priority —we sat down with our sleepwear buyer, Katie, to talk about the art of dressing for bed, the science of softness, and the luxuries that turn bedtime into a wellness ritual.
What does a perfect night’s sleep look like for you?
It starts with slowing down – a long warm shower, a cup of tea, and slipping into my favourite soft pyjamas to unwind. A calming skincare routine, an early night, and the comfort of fresh sheets are my ideal setup for the perfect night’s sleep!
What’s the first thing you consider when designing a new sleep collection?
How it feels! What we wear to sleep in impacts the quality of our rest, which is why fabric is at the heart of our design. We focus on soft, breathable materials that promote deep, uninterrupted, and effortlessly comfortable sleep.
Why is fabric so important to our quality of sleep?
Fabric is everything – it affects how we move, how our body regulates temperature, and how comfortable we stay throughout the night. Each of our fabrics is thoughtfully designed to suit different sleep styles, whether you need moisture-wicking, lightweight comfort or gentle stretch that moves effortlessly with you. Our Bamboo Viscose Blend fabric is lightweight and super soft and will keep you cool on warm nights and warm on cool nights. Our Signature Soft sleepwear is known for its cosy softness, wrapping you in warmth for the perfect night’s sleep. Australian Cotton is breathable, long-lasting, and soft on the skin, making slipping into bed even more inviting.
What’s something people don’t always think about when it comes to sleepwear?
How it reacts to movement. You don’t sleep in one position all night, so your sleepwear shouldn’t twist, ride up, or overheat. Our fabrics have natural stretch or flow, ensuring nothing feels restrictive during the night.
This year’s World Sleep Day theme is Make Sleep Health a Priority- what role can sleepwear play in this?
The right sleepwear can make a huge difference to sleep quality. It’s about breathability, temperature regulation, and fabric that feels soothing against the skin. When you feel comfortable, you sleep better—it’s that simple.
How does your approach to sleepwear reflect changing attitudes toward sleep health?
Women are prioritising rest and self-care more than ever, and what we wear to bed plays a key role. It’s the last thing we put on at night and the first thing we feel in the morning – it sets the tone for rest and resetting. That’s why we design sleepwear with both comfort and confidence in mind. Sleepwear isn’t just about how it looks – it’s about how it makes us feel!
What’s your personal favourite fabric for sleep?
I love our Bamboo Viscose Blend fabric! It’s silky smooth without being slippery, drapes beautifully and is very gentle on the skin. It also washes well and is temperature-regulating for these hot and cold Melbourne nights!
If someone is looking to upgrade their sleepwear, where should they start?
Start with feel. Choose a fabric that instantly relaxes you the moment you put it on. Then, invest in a PJ set or nightie that makes you feel good—it’s a small change that can transform your entire night. Our Bamboo Viscose Pyjama Set is the perfect choice, designed to help you unwind with its silky-soft, breathable feel. And don’t forget the finishing touches – a cosy robe and slippers, because even those quiet moments before bed or in the morning should feel special.
As we embrace the launch of SleepWell by Sussan, we invite you to experience the difference. Better sleep starts with feeling good in what you wear to bed – and we’re here to make sure of it.
What’s a misconception people have about sleepwear?
That any old T-shirt will do. It’s the equivalent of sleeping on scratchy sheets – you might not realise how much better things could be until you experience the difference. Good sleepwear isn’t just about style; it’s about function. It helps regulate temperature, reduces discomfort, and makes the whole sleep experience feel more considered. The right sleepwear won’t twist, cling, or trap heat. It’s like investing in quality bedding – once you do, you wonder how you ever slept without it.
If you could steal one bedtime ritual from the world’s best sleepers, what would it be?
Unplugging before bed! The world’s best sleepers know that true rest starts before their head hits the pillow. Swapping screen time for a wind-down ritual like reading helps signal to the body that it’s time to relax. It’s a small habit that makes a big difference!
And finally—what’s the one piece you can’t sleep without?
I love our Stripe Cotton Boxer Short. And coming I to winter, bed socks, without a doubt. There’s something about them that instantly makes me feel cosy and relaxed! The right pair – soft, breathable, and not too tight – keeps me comfortable all night long. It’s a small thing that makes all the difference! Stay tuned for some new styles of these arriving next month.
