WE SUPPORT BCNA

For over 18 years, the iconic pink lady of Breast Cancer Network Australia (BCNA) has had a bold presence in our stores and wider Sussan community.

During that time, we have been inspired by BCNA's commitment to ensuring that every Australian affected by breast cancer has equal access to the best care, treatment and support.

Together, with the support of our customers, we are incredibly honoured to announce that we have contributed more than $3 million towards BCNA's invaluable initiatives and the impact of this has been significant.

But we are far from finished.

Today, 57 Australians will be told they have breast cancer. The same will happen tomorrow and the next day, making breast cancer the most commonly diagnosed cancer in Australian women.

As a brand for women, by women, we remain committed to amplifying the incredible work and stories of BCNA and to funding projects that empower women with information and collective support.

Since the inception of our partnership in 2005, we have witnessed remarkable strides in raising awareness about breast cancer and providing crucial support to those affected. Sussan's dedication has translated into tangible impact, and we take great pride in sharing some of the key milestones and achievements made possible through this enduring partnership.

Key Milestones and Achievements

Increased Awareness
Through in-store promotions, we have significantly increased awareness of BCNA, ensuring women diagnosed with breast cancer know where to turn for vital information and support.

Community Support
 Sussan has proudly supported over 300 community volunteers across Australia, fostering local connections for those diagnosed with breast cancer.

My Journey
Money raised has helped develop BCNA's My Journey app and online tool, providing 24-hour access to free, up-to-date and accurate information to over 18,000 Australians living with breast cancer. Equal access to services like these helps to empower women to make informed decisions about their treatment and care.  

Hope and Hurdles
Our funding has enabled the creation of BCNA’s Hope and Hurdles, a resource that has provided vital support to more than 7,000 people living with metastatic (incurable) breast cancer.

Workplace Support Hub
 With our contributions, we played a pivotal role in establishing a workplace breast cancer support hub. Since its launch in 2017, this hub has aided over 30,000 Australians in navigating the complexities of a breast cancer diagnosis.

State of the Nation Report
Sussan's funding of the State of the Nation report has driven significant policy changes and improvements in services for people diagnosed with breast cancer. This report was the largest of its kind and armed BCNA with the information needed to identify eight priorities for urgent action and to influence the necessary change in the healthcare system to address them. This work continues, and Sussan is currently working with BCNA on State of the Nation 2.0.

Connecting Young Women
 Our contributions have helped provide specialised information and support services for young women through sponsorship of forums, online networks and podcasts dedicated to addressing the unique breast cancer challenges facing women under 40, including fertility, work and body image.

Advocacy for Change
 Sussan's commitment to the "Seat at the Table" program has empowered over 80 women in leadership roles to advocate for change at the state and national levels.

Diverse Resources
 We have helped develop breast cancer resources in five languages to cater to culturally and linguistically diverse communities.

Sussan Women's Fun Run
 From 2006 to 2015, the Sussan Women's Fun Run brought together thousands of women to celebrate life and love, promoting solidarity and support.

Field of Women
 We have participated in the awe-inspiring Field of Women event in Melbourne and Sydney, connecting over 40,000 Australians and bringing breast cancer statistics to life in a powerful and meaningful way.

Podcast resources
 Sussan has supported the development of BCNA’s large podcast library on many breast cancer topics, including the important recent series by clinical psychologist Dr Charlotte Tottman whose BCNA podcasts have had over 100,000 downloads.

Pink for Good
 Sussan and our customers have also supported BCNA through our Pink For Good initiatives. These exclusive collections have included limited edition sleepwear designs, with proceeds from every purchase dedicated to assisting those impacted by breast cancer.

We want to express our heartfelt gratitude to our Sussan community and customers for your unwavering support of BCNA. We are excited to embark on the next phase of our partnership and continue our mission to ignite support, invite connection, and empower women facing breast cancer.

About BCNA

Breast Cancer Network Australia (BCNA) is the largest consumer organisation dedicated to supporting Australians affected by breast cancer.


BCNA provides vital information, resources, and support services to those living with and beyond breast cancer, and their families. Through advocacy and awareness campaigns, BCNA strives to improve the quality of life and outcomes for those affected by breast cancer. To learn more about BCNA and its programs and services, visit bcna.org.au.

THANK YOU TO OUR CUSTOMERS

We would like to thank our customers who play a vital role in our long-standing partnership – not only by purchasing BCNA products in-store, but also by helping to spread the word about BCNA and the support it provides.

With your support, we are reaching out to those women and their families who need help. If you, or someone close to you, has been affected by breast cancer please go to bcna.org.au or call the BCNA Helpline on 1800 500 258.

BCNA RESOURCES

BCNA also offers a free digital online tool called My Journey, which is a dynamic, information resource, providing women with instant access to trusted and up-to-date information specifically tailored to their unique diagnosis.

To find out more about BCNA and all its programs and services go to bcna.org.au.